If you want to motivate high value and creative outcomes, as opposed to undertaking rote training, then reward and punishment aren’t the right tools at all. We’re all lab animals now. Fight-or-flight responses occur in seconds, while it can take hours to relax. Social media is making you into a [jerk]. I suggest reading it even if you never thought about deleting your accounts, this book is important and contains some details that everyone in this digital world should be aware of it. Ten Arguments For Deleting Your Social Media Accounts Right Now. Our brains are constantly changing their ways to adapt to a changing environment. A corpus of academic research compares the powers of positive and negative feedback, but that is not the key question for the design of commercial social media platforms, which are pri- marily concerned with reducing costs and increasing performance, thereby maximizing profit. The problem is relentless, robotic, ultimately meaningless behavior modification in the service of unseen manipulators and uncaring algorithms. Ten Arguments For Deleting Your Social Media Accounts Right Now book. Hypnosis might be therapeutic so long as you trust your hypnotist, but who would trust a hypnotist who is working for unknown third parties? Jaron Lanier is a scientist, musician, and writer best known for his work in virtual reality and his advocacy of humanism and sustainable economics in a digital context. A good example of the book that should have been an article. There’s no such thing as perfectly free will. The motivation originally came from basic math, not human psychology. Similarly, the internet in itself doesn’t give you any place to store even a small amount of persistent information, any way to make or receive payments, or any way to find other people you might have something in common with. I haven’t for years. Jaron Zepel Lanier (/ ˈ dʒ eɪ r ɪ n l ɪ ˈ n ɪər /, born May 3, 1960) is an American computer philosophy writer, computer scientist, visual artist, and composer of contemporary classical music. His lack of coverage of the effects that social media has on young women really bothered me. It disempowers you. Sorry, soap sellers.... Actually, I can report, the people at companies like Procter & Gamble are just fine -- I’ve met a bunch of them -- and their world would be happier if they weren’t beholden to social media companies. This leads to a downwards spiral of negativity. All these measurements and many others have been matched up with similar readings about the lives of multitudes of other people through massive spying. But suppose once in a while the candy doesn’t come. A touch of randomness is more than easy to generate in social media: because the algorithms aren’t perfect, randomness is intrinsic. An unfortunate fact is that you can train someone using behaviorist techniques, and the person doesn’t even know it. A timely call-to-arms from a Silicon Valley pioneer. Use lots of words in your review even if there is no original point and then render judgment either way about authors that is actually worth the time of other people reading the review but end up wasting on your unnecessarily long review that will impress those not paying close enough attention. Using symbols instead of real rewards has become an essential trick in the behavior modification toolbox. Jaron Lanier has done society a great favor by exposing the insidious nature of these tools most of us feel locked into due to the network effect. Whether I’ve been too hard or too soft on my com- munity is hard to know. When many people are addicted to manipulative schemes, the world gets dark and crazy. "Narrator Oliver Wyman brings his full complement of vocalizations to this polemic on social media and what it is doing to us. That is why Parker brings it up. The manipulation is usually called … If no one wanted to be an Uber driver, then your Uber app would accomplish exactly nothing. The vast majority of that money comes from par- ties who are seeking to change your behavior, and who believe they are getting results. He set up a methodical system, known as a Skinner box, in which caged animals got treats when they did something specific. Okay, just kidding. They could be described as hypocritical even. Every animal trainer uses them, slipping a little treat to a dog after it has performed a trick. In this witty and urgent manifesto he explains why its toxic effects are at the heart of its design, and, in ten simple arguments, why liberating yourself from its hold will transform your life and the world for the better. F is for Fake mobs and Faker society. Advertisers used to have a limited chance to make a pitch, and that pitch might have been sneaky or annoying, but it was fleeting. On the negative side, we might feel fear, hostility, anxiety, resent- ment, repulsion, jealousy, and a desire to ridicule. I've been greatly reducing my social media usage, so I wanted some affirmation, and some further entrenchment of this feeling I've had about social media in recent months. I found this book to be very thought provoking. It is eroding the core foundation of how people behave by and between each other. Jaron Lanier quotes Showing 1-30 of 209. Those are just 3 of the ten arguments that Jaron Lanier puts forward in his latest book.. Now, before we go anywhere, I am fully aware of the hypocrisy of sharing this article out on social media sites. Social media is turning you into an asshole, undermining truth and destroying your soul. I think if he pared down the points into their core premises, took down the unqualified psychobabble, and focused instead on the techie insider knowledge he has, this book would have been LOADS better. My favorite bit, honestly, was him talking about being cat-like. He is a visionary from Silicon Valley and claims that the Social Media companies have turned inhumane, cruel, dangerous and unethical. I say “so-called” because it’s just not right to call direct manipulation of people advertising. Behaviorist strategies often worked, which freaked everyone out, eventually leading to a bunch of creepy “mind control” sci-fi and horror movie scripts. The algorithm is trying to capture the perfect parameters for manipulating a brain, while the brain, in order to seek out deeper meaning, is changing in response to the algorithm’s experiments; it’s a cat-and-mouse game based on pure math.
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